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Fortune Magazine Review

Fortune is a bi-weekly magazine that concentrates on general business issues. Their focus areas are listed below (the share of their content in each area is in prenthesis):

• Business (60%)
  These are profiles of various businesses and business people.
  
  
• Investing (10%)
  These are articles that analyze or recommend specific stocks.
  
  
• Politics (10%)
  These are political issues like health care.
  
  
• Social (10%)
  These are articles about different social issues, like the environment or how our workplace is changing.
  
  
• Lifestyle (10%)
  Articles profiling items to buy like art or lamborghinis.
  
  

My Opinion

Fortune is very similar to Forbes - but without the conservative bent. The magazine has well-written profiles and anlaysis on various businesses and business people. They tend to write about companies that aren't nessesarily in the news and they concentrate disproportionately on blue-chip companies (like Chrysler or Motorola).

Like I stated in my review of Forbes, this bias towards mature companies is dissapointing. These large, staganant companies make good value plays every once in a while but it's a waste of time to be constantly reading about them in between these times. For example, if I read an article about issues at Motorola (like a restructuring of the company) I think, "OK, these problems won't be solved for another two years so this doesn't do anything for me." After reading those kinds of articles I feel like I know more about the businesses but I don't walk away feeling like I just came up with a new investing idea. During times where I take a break from investing and I am not on the lookout for "actionable" information, I enjoy reading these magazines more.

My Recommendation

Similar to Forbes, Fortune is not a bad magazine to add to your research arsenal. It has a few decent articles every month. But since there is little direct investing information, you still need to go and do some technical analysis and valuation.

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Education

Intro to Stocks
Types of Stocks
IPOs
Intro to Bonds
Bond Prices
Types of Bonds
Muni Bonds
Intro to Options
Advantages & Disadvantages
Options Valuation
Investment Clubs
Emerging Markets

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Types of Trading
Types of Orders
Intraday Movements
Becoming an Analyst
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Investment Publications
Barron's
Wall Street Journal
Investors Business Daily
Financial Times
Futures Magazine
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SmartMoney
Inc Magazine
Kiplingers
Entrepreneur Magazine
Investment Quotations

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Jim Rogers